Communication and Media (B.S.)

(Bachelor of Arts Degree)

The major in Communication and Media is an exciting and effective way to learn about important aspects of the information that we share (communication) and the ways that we share it (media). Students will develop the skills necessary to discover, understand, and report this information, and the knowledge necessary to analyze the power of the various ways that we share it. A common core of courses will be required for all students to provide essential skills in written, oral, and digital communication. These common courses will also help students develop their understanding of historical, legal, cultural, and critical aspects of communication. All students will be required to put their knowledge into practice through senior experiences before they graduate. In addition to this core of required courses, each student will work closely with an adviser to select and complete a concentration in one of these areas:

• Journalism
• Public Relations
• Sports Journalism
• Sports Communication & Public Relations

These concentrations are diverse, as evidenced by traditional liberal arts areas like Communication Arts and career paths like Journalism. The program also brings new areas of study to the major such as Creativity Studies and Communication & Social Justice. Students will also be encouraged to explore areas in the field outside their concentration through major electives.

Total credit hours required for degree: 120

Learning Objectives 

Successful graduates from this program will be able to:

• Recognize and specify the role that various methods of communication play in all aspects of human interaction;
• Write logically, clearly, and precisely on a professional level;
• Speak logically, clearly, and precisely on a professional level;
• Contextualize, analyze, and criticize aspects of contemporary culture through the application of communication theories, both historical and contemporary;
• Demonstrate competence in the operation and use of relevant computer and multimedia technology;
• Understand and utilize appropriate methods of research;
• Recognize and specify historical milestones in the field of communication.