Aug 15, 2022  
2016 Undergraduate Catalog 1.2 (SUMMER - FALL) 
2016 Undergraduate Catalog 1.2 (SUMMER - FALL) [ARCHIVED CATALOG - Consult with Your Academic Advisor for Your Catalog Year]

Sports Management (B.B.A.)

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The Sports Management major prepares graduates for a variety of careers in the growing field of sports and recreation by teaching them to apply business principles and practices to the operation of athletic facilities, events and organizations. Students develop the ability to make effective managerial decisions in the areas of sport marketing, finance, risk management, and human resources. The major combines a solid understanding of core business concepts and a deep knowledge of sports specific competencies to develop in our students the necessary skills and experience to compete for positions in the field of sports management.


Learning Objectives:


Graduates from this program will be able to:

  • demonstrate analytical and critical thinking skills.
  • demonstrate effective oral communications skills.
  • demonstrate quantitative skills.
  • demonstrate an awareness of the global business environment.
  • demonstrate competence in the use of technology.
  • identify and analyze legal and ethical issues in business.
  • apply fundamental business concepts to the field of sports management.
  • demonstrate specific knowledge in the areas of sports management and sports communication.

Total credit hours required for degree: 120-128

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