Apr 19, 2024  
2019 Undergraduate Catalog 1.2 (SUMMER - FALL) 
    
2019 Undergraduate Catalog 1.2 (SUMMER - FALL) [ARCHIVED CATALOG - Consult with Your Academic Advisor for Your Catalog Year]

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MGT 531 - Leadership in Marketing and Strategic Planning (3)

Broad aspects of service sector management, and strategic planning, including the customer’s role in service delivery, designing the service offering, service recovery, strategic plans, and strategy’s impact on successfully delivering health care.  Same as. Prerequisite(s); if any: Restricted to HCA majors.



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