Apr 19, 2024  
2021 Undergraduate Catalog 1.1 (WINTER-SPRING) 
    
2021 Undergraduate Catalog 1.1 (WINTER-SPRING) [ARCHIVED CATALOG - Consult with Your Academic Advisor for Your Catalog Year]

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MKT 481 - Marketing Management (3)

A study of the broad aspects of distribution on a decision- making level. Analysis and forecasting of demand, structure of distribution, selection of channels of distribution, and promotional procedure are some of the topics covered.  Prerequisite(s); if any: MKT 311  and MKT 313  



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